"Blogs by themselves just aren't that interesting."

Said James Nail chief marketing officer of Cymfony:

"But if you combine them with other features and keep them to specific topics, you could make the idea of consumer-generated media even more mainstream than it is now."

James Nail! People must say to him James, you nailed that. Or possibly, more often: Nail screws up.

It's hard to tell from the description in the article whether Nail's Squidoo is an effective way for bloggers to make money, but it's about blogs devoted to specific topics that connect to commercial products, something I find not that interesting.

CORRECTION: Nail is not affiliated with Squidoo.